Skip to main content

UNSCRIPTED S4 Ep 7 | Dwight Sandlin

3 min read By July 1, 2024July 2nd, 2024No Comments

“We measure everything we do because if we don’t, we don’t know if we’re going in the right direction.”

Are you curious how some leaders create thriving organizations while others struggle to build anything that’s sustainable? Here at ARC, we’re passionate about learning from tested leaders who embody Jesus’ model of servant leadership and who’ve built strong, healthy organizations. 

In the newest episode of Unscripted, Dino interviews Dwight Sandlin, co-founder of Signature Homes, one of the South’s leading residential developers. 

Dwight’s insights are a treasure trove for anyone looking to lead with care, build a top-tier team, and serve customers with excellence. As most of his hard-earned lessons translate into the church planting space, Dino and Dwight unpack many aspects of building and leading, including: 

  • How leadership thrives on clarity, debunking the myth that not setting clear and high expectations makes leaders more likable
  • Why taking care of your customers should be your #1 goal as it builds trust and drives long-term success
  • How culture outweighs strategy and operations, creating an environment where excellence and accountability attract top talent
  • The importance of being genuine, grateful, and supportive
  • Why measuring success and making data-driven decisions are crucial for navigating your organization towards its goals
  • The #1 quality necessary for those who want to start something 

“We measure everything we do because if we don’t, we don’t know if we’re going in the right direction.” Dwight is serious about market research, analysis, and making decisions based on logic, not “gut,” which he describes as a summary of our experiences.

He also shares how Signature Homes survived the 2008 housing and financial crisis by staying focused and analytical. His hopeful message is that the hard times give us the opportunity to clean up and emerge stronger and better. Not beating yourself up over past mistakes and not indulging in self-pity is crucial to growing as a leader.

Leave a Reply